Ultimate Guide On TikTok Statistics You Should Understand In 2021

TikTok is one of the fastest developing social media platforms worldwide that represents a unique style of online sharing. It permits users to make short videos with music, filters, and more qualities. Sometimes TikTok videos are entertaining, helpful, and addictive. Meanwhile, TikTok offers a platform for users to express themselves imaginatively. Buy TikTok likes to strengthen your visibility on TikTok. 

What Is TikTok?

TikTok works for making and sharing short-form videos, where it aims for a brand to target by attracting and presenting the world’s creativity, life moments, and facts. It enables everyone to be creators and motivates users to share their passion and creative expression through their videos. TikTok competes with other social media platforms like Facebook, Instagram, and YouTube. However, TikTok stands out among the competition crowd with more entertaining features, where it looks more attractive. We could understand how TikTok works, so let us dive into the ultimate guide of TikTok statistics for 2021 by understanding them that can be useful for marketers worldwide. 

Is TikTok Perfect For Your Business?

It is an essential question to prompt, before spending on TikTok ads, you need to assure that it’s the best move for your business. Based on your audience demographics, TikTok might be the perfect platform for your brands and business. It has got a younger audience than social media platforms. 

TikTok Statistics

1. Number Of TikTok Users

TikTok was started in September 2016, and after three years of its launch, it’s safe to say that it has increased its popularity. TikTok has 800M, active users, globally; it ranks in the ninth position among the social media network websites, ahead of best well-known such as Twitter, Pinterest, Linked In, and Snapchat. It’s fascinating to point out that 150M active regular users are from China, which most probably uses the app’s Chinese form, called Douyin. Simply to give you an outline of how other apps performed, it took Instagram six years after its launch to gain the same amount of monthly active users that TikTok managed to accomplish under the three years. 

2. Total Downloads On TikTok

In February 2019, TikTok received its first few billion downloads. The app took more than eight months to raise half a billion more. These statistics are short and impressive, considering that the app was started only as recently as 2016. Nowadays, TikTok’s growth is showing no sign of slowing down. A recent study reveals as of April 2020; the famous video app gets downloaded more than two billion times globally on play stores. It doubled up the number of downloads within a year by a clear sign of the app’s sky-high popularity. 

TikTok not only has got significant downloads that the app has reached this year. Within the first quarter of 2020, it was a total of 315M downloads globally. It exceeds 58% raise from the previous quarter more positively; it also has the highest number of downloads an app has ever got in a given quarter. 

3. Grabs Teens Around The World

TikTok has targeted audiences when it comes to engaging with youngsters around the world. It might be strange for older generations but engaging for teens around the world. A recent study says that 41% of TikTok users are between 16 and 24. TikTok is a social media app that hypes youngsters, but several adult social media users have never been aware of this platform. TikTok lets users make and share entertaining videos while singing, dancing, or lip-syncing to their favorite tunes. It permits the younger crowd to reveal themselves in an imaginative method by singing, dancing, or performing skits. 

How Users Spend On TikTok Regularly?

When it comes to the regular time spent on TikTok, users spent a total of 52 minutes every day on the app. Hence, it means that people are regularly using this social media platform to make and share short-form videos of themselves. Let us take a look at how other social media platforms work by comparing TikTok. People spend most of their same time on Instagram by 53 minutes and 49.5 minutes on Snapchat. Facebook takes the lead, with users spending an average of 58.5 minutes on social media every day. 

Conclusion

TikTok might be competing among the massive players in the market; TikTok serves various uses than Instagram, Snapchat, or Facebook. It is primarily targeting content creators. With these TikTok statistics in mind, you should know the new social media performances in the best way. These stats also prove that if you are a social media marketer or user.